對於行銷來說，最重要的莫過於取得「高轉換率 (Conversion Rate)」，即最大化地將「陌生訪客」轉換成「消費者」，而設計 Landing Page 登陸頁面的意義也正在於此！
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Digital Marketing Archives | Adequate-Digital
18 - December , 2021
Landing Page 登陸頁面是什麼？一文睇盡 2021年 Landing Page 最強攻略！
06 - August , 2021
The 8 Latest SEO Trends You Need to Know for 2021
What’s the SEO trends for 2021? Learn about the 8 Best Trends to write a better SEO article Search engine optimization (SEO) is one of the most effective methods for a web page to attract more potential consumers and thus increase its own CTR. The point is you need to use SEO correctly. There are Read More
06 - August , 2021
反向連結 (Backlink) 是什麼？它在 SEO 中起到什麼作用？如何有效建立？
據Google披露，影響SEO的因素多達三百多項，反向連結 (Backlink)就是其中之一，且對SEO影響的程度位於前三、對網站排名先後的影響佔了至少一半。 由此可見，反向連結 (Backlink) 對SEO的影響不容小覷，研究SEO的專家們也都將其視作不可或缺的值得優化部分。然而，反向連結 (Backlink)的優化並不簡單，涉及到的方方面面筆者將在正文部分詳細闡述。
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18 - July , 2021
2021年最關鍵的10個影響SEO排名的因素
搜索引擎 (SEO) 排名是指網站在搜索引擎結果頁面上的位置排名，由算法根據得分決定。據Google的相關資料顯示，目前存在兩百多種能夠影響SEO排名的因素。但好在這兩百多種因素並不是同等重要，也就是說其中部分因素會比較關鍵。需要特別注意的是SEO排名因素並不是一成不變的，它們也會隨著時間變化而不斷被優化。
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15 - July , 2021
10 Key Factors to improve SEO Ranking in 2021
What’s SEO Ranking? The top 10 SEO Ranking Factors you need to know in 2021 Search engine optimization (SEO) Ranking refers to the position of a website shown on search engine result pages, which is determined by algorithm. There are more than 200 factors that can have an impact on SEO Ranking according to Google. Read More
30 - December , 2019
The 5 Biggest Marketing Trends for 2020
It’s a good time to step back and review your current marketing strategy for 2020. A successful marketing strategy is to stand out from your competitors. Here are the key trends that will impact marketers in 2020: More rebranding & better reflect the customer experience There’s an obsession with the change in marketing strategies.
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25 - February , 2019
Click Share Metric Comes to Google Ads Search Campaigns
Google Ads is continuously bringing new metrics to help advertisers in improving ads campaign. From the past few weeks, Google has announced that they are going to launch click share metrics for search campaigns in the coming weeks of February. What is Google Ads Click Share Metric? Google Ads Click share is the estimated share
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16 - February , 2019
5 Key E-commerce Trends for 2019
E-commerce is fast-moving and constantly explosive growth. To take e-commerce business to the next level for 2019, marketers and SMEs should identify 5 key E-commerce trends that we believe will be essential for business and ensure success. Continuously keep the user experience in mind A brand must distinguish itself in the market to make
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13 - February , 2019
Take Your Digital Marketing to the Next Level
When we talk about Digital Marketing. Some people might care about the “Digital”, such as the advertising setting, data, and digital knowledge. However, “Marketing” is the key which we often overlooked. Don’t Overemphasize Digital Marketing Metrics & Advertising Settings Someone might overemphasize digital marketing metrics or only concern with advertising settings, just thinking about how
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